in , ,

HBO’s John Oliver Gives Dana White and the UFC Free Marketing Advice

0167943680cc97d04d149b1bc2b3816a9d535cefffb4effd30527a84f31cdcdda7e4165420945fe104ad90751573c9da.0

On last night’s episode of This Week Tonight with John Oliver on HBO, Oliver took some time to offer up free marketing advice for Dana White and the UFC concerning Fight Island.

The show’s main focus last night was the impact due to the loss of sports during the COVID-19 pandemic both for the athletes, employees, and fans of each franchise. The UFC hosted three events last week in Jacksonville, Florida, at the VyStar Veteran’s Memorial Coliseum, becoming the first major sports league to return in the United States since the Corona lockdown began. Oliver began:

SPONSOR / PARTNER / AFFILIATE

“Yes, the UFC is apparently building a facility on a private island that they’re calling fight island. Now, is that a clever name? No. Is it the perfect name? Yes. Because it’s the first thought an idiot would have if they wanted to name a private island where fights happen. “

Oliver went on to smugly suggest several alternatives, including “Brawlhamas,” “Puerto Ruckus,” “Owie Maui,” “Slam Miguel,” and his personal favorite “UF-SEA.” Spoiler alert: as was shown on last weekend’s installment of The Last Dance on ESPN, most often simpler is better, after Michael Jordan helped his agent with his comeback press release. Going with: “I’m Back!” Oliver went on to say:

“But clearly staging events is risky at the moment. Just the day before last weekend’s UFC event a fighter had to pull out after he and his cornermen tested positive. Underscoring the fact that if you want to come back completely without risk that’s just not possible right now and yet many sports organizations are feeling real pressure to ignore that risk…”

Spoiler alert: life is inherently risky.

SPONSOR / PARTNER / AFFILIATE
Sign up for ESPN+ and Stream Live Sports and Exclusive Originals! Advertisement Advertisement

One Comment

Leave a Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Loading…

0

What do you think?

327 points
Upvote Downvote
SPONSOR / PARTNER / AFFILIATE
NINTCHDBPICT000555794516 1 scaled

Khabib tells how father Abdulmanap is in a “very serious condition” following COVID-19 complications

PSX 20200519 140800

Aspen Ladd, Sara McMann targeted to meet at UFC event on June 27th.